Luca Ferrara

Hi! I’m Luca Ferrara, a design student with a love for storytelling through visuals. I enjoy exploring how design intersects with culture, identity, and narrative – whether through print, branding or creative research.

Warner Gin redesign

For this brief, I reimagined the Warner’s Gin brand. While the initial focus was the label design, I quickly realised the brand’s story and heritage were just as important. Researching its roots shaped the visual language and led to a more authentic and meaningful final design.

The Milanese

The Milanese is a newspaper concept for tourists or business travellers wanting to dive deeper into Milan’s culture. It features curated content ranging from local food and daily news to city insights – designed to reflect Milan’s elegant yet vibrant identity.